How AiJak Helped Us Increase Conversions by 30%

Learn how next-gen image formats and compression can dramatically improve your website’s performance without sacrificing quality.

Why images matter

Images account for more than half of the average web page’s weight. If your images aren’t optimized, even the most beautiful site can feel slow and unresponsive. Uncompressed, outdated formats and oversized files are the most common culprits behind sluggish load times.

AiJak image optimization dropped our homepage load time by 1,5 seconds—no manual work needed.

The hidden cost of slow images

A slow-loading image can cost you more than just a few seconds—it can cost you sales, users, and search rankings. According to recent studies, 39% of users will stop engaging with a website if images take too long to load. That’s why modern image optimization isn’t just a technical detail—it’s a business priority.

Actionable tips

Optimizing your site’s images doesn’t have to be complicated. By following a few best practices, you can drastically improve your load times and user experience. Here’s where to start: